In our most recent blog post we discussed how a company’s internal data has numerous benefits for the organization. We gave examples of how internal data can help a company’s decision making, marketing strategy, and sales outcomes. In this post, we’ve decided to delve into one of those benefits with greater detail and highlight the…Read More
In October, the federal government announced that by 2020 a large portion of the Social Security Administration’s legacy software would be modernized. The federal government is notorious for being behind the times when it comes to technology. So when the feds announce, they’re taking steps to update their legacy technology systems, it’s time for private…Read More
Treehouse Technology Group is pleased to partner with guest blog contributors. With the emergence of new technologies, data security is of the utmost importance to all of our development projects. _______ Exclusively written for treehousetechgroup.com Submitted by Alisha Carrie The rollout of 5G is now only a matter of time. It promises higher speeds, lower latency,…Read More
Last year, American software company Monetate released a report exploring how personalizing business communications can benefit a company. The report included the results of a survey of more than 130 senior marketers at companies across the country. Among the report’s key finding was that personalization efforts increase profitability. According to the report, 95 percent…Read More
According to a recent report by Digital Realty, a real estate investment trust, British businesses are extracting only 58 percent of the potential value of the data they hold. Digital Realty’s Data Economy report suggests that if this data is fully utilized it would add £52 billion to the United Kingdom’s GDP. On average 2.3…Read More
There’s no denying that today’s businesses, no matter the market or size, are facing increasing pressure to boost investments in innovative technologies. Fierce competition and a digitally-driven landscape have made it necessary for organizations to launch “digital transformation” initiatives in order to survive. A recently released report from PointSource confirms the digital transformation trend, finding…Read More